Privacy Policy

LocalSeen ("we", "us") helps local businesses understand how AI assistants recommend them. This policy explains what data we collect, why we collect it, and the choices you have. If you have any questions, email us at hello@localseen.ai.

What we collect

• Account details. Your name, email address and a hashed password, or your basic Google profile (name, email) if you sign in with Google. We never see your Google password.
• Business information you enter. Business name, category, city, country and competitor names. This is the input for your scans.
• Scan results. The AI answers, scores, cited sources and recommendations we generate for your businesses.
• Basic usage data. For our free tools we keep a daily, IP-based usage counter to prevent abuse. We also count page views and clicks, and which link or campaign a visit arrived from, as described under Cookies below. We do not run advertising trackers or sell analytics data.
• Session recordings, only if you pressed Accept. A replay of your visit: the pages you opened, where you moved and clicked, and how long each step took. It is a reconstruction of the page, not a video of your screen, and it never leaves the LocalSeen site. What you type is masked before it is sent, so form fields, passwords and payment details are not captured. If you refused the cookie bar or ignored it, nothing is recorded.

How we use it

• To run your visibility scans and show you the results.
• To send you weekly scan report emails, which you can turn off any time in Settings.
• To operate, secure and improve the service.
• To see where the product confuses people. Session recordings are watched by us to find broken and confusing steps, never to profile you or to build an advertising audience.

We do not sell your personal data. We do not send marketing email you did not ask for.

Third-party services we rely on

Running a scan means asking real AI engines real questions. Your business name, category, city and competitor names are included in those queries. The services we use to operate LocalSeen are:

• AI answer engines, accessed through OpenRouter (OpenAI, Anthropic, Google models)
• DataForSEO for Google AI results and search presence checks
• Google Places for public business profile data (ratings, review counts)
• Resend for transactional email (reports, account email)
• Polar as our merchant of record for paid plans; they process your payment details and billing information directly; we never see or store your card number
• Cloudflare, including Turnstile bot protection, and our hosting providers for serving the site and API
• PostHog, hosted in the EU, for the visit counts described under Cookies and, if you accepted the cookie, for the session recordings described above. It receives no name and no email address. Unless you accepted the cookie, it receives no identifier that survives your visit either, and no recording is made at all

Each of these providers processes only what is needed to deliver the feature and operates under its own privacy terms.

Cookies

We count page views and clicks, and which link or campaign a visit arrived from, so we can tell which pages are worth writing and which buttons nobody finds. By default this happens without a cookie: nothing is stored in your browser, no profile is built for you, and one visit is not joined to the next.

The bar at the bottom of the page does not ask whether we may count you. We count you either way. It asks whether we may also see which country you are reading from, recognise you when you come back, and record how you move through the pages. All three need a cookie. Accept and we set one. Refuse, or ignore the bar entirely, and nothing is stored and nothing is recorded.

So we set at most two cookies: one that keeps you signed in, and one that exists only if you pressed Accept. There are no advertising cookies and no cross-site tracking cookies. Session recording runs only for visitors who pressed Accept; it is technically impossible without that cookie, because the recorder needs browser storage to work at all.

Changed your mind? Clearing this site's cookies in your browser returns you to the refused state: counting continues without a cookie, and recording stops.

Data retention and deletion

Session recordings are kept for the retention period of our PostHog plan and are deleted automatically after it; we do not archive them elsewhere. Your other data stays in your account until you remove it. Deleting a business permanently deletes its scans, results and reports. If you want your entire account removed, email hello@localseen.ai and we will delete it along with all associated data.

Changes to this policy

If we make material changes we will update this page and the date above. Your continued use of LocalSeen after changes means you accept the updated policy.