Which coffee shops in Boise, ID does AI recommend?
Google Maps returns 94 of them. Four assistants, asked three buyer questions each, named 10: 10.6%. Every name is below.
coffee shops Google Maps returns for this query
of them were named by at least one assistant
were named by none of the four
What we asked
Three phrasings, fixed before the study ran, put to each of the four assistants. Chat models were sampled three times per question because their answers move between runs.
- “best coffee shop in Boise, ID”
- “which coffee shop in Boise, ID would you recommend”
- “I just moved to Boise, ID, which coffee shop should I go to”
Who each engine named
Engines are ordered by how many businesses they reached. A name appears here when the Maps listing name showed up as a whole phrase in at least one answer.
Google AI Overviews
8 of 94 (8.5%)- Coffee Life Boise
- District Coffee House
- Flying M Coffee House
- Form & Function Coffee
- Hyde Perk Coffee House
- Neckar Coffee
- Primal Coffee Boise
- Slow by Slow Coffee
Gemini
6 of 94 (6.4%)- District Coffee House
- Flying M Coffee House
- Java Hyde Park
- Neckar Coffee
- Push & Pour
- Slow by Slow Coffee
ChatGPT
5 of 94 (5.3%)- District Coffee House
- Flying M Coffee House
- Form & Function Coffee
- Push & Pour
- Slow by Slow Coffee
Claude
1 of 94 (1.1%)- Neckar Coffee
Where the engines agree
Of the 10 businesses named at all, 4 were named by a single engine and nobody else. That is the practical argument against picking one assistant and calling it your AI visibility: Boise, ID looks like a different market depending on which one you ask.
Named by two or more engines (6)
- District Coffee House
- Flying M Coffee House
- Form & Function Coffee
- Neckar Coffee
- Push & Pour
- Slow by Slow Coffee
Named by all four (0)
No coffee shop in Boise, ID was named by all four engines. Full agreement is rarer than it sounds.
How to read this, and what it does not say
- This is not a ranking. Being named means an assistant said your name out loud when a buyer asked. It is a visibility measurement, not a judgement about which coffee shop is better.
- It is one snapshot. Collected 2026-08-15/16 on the models of that week. Generative answers move, so a business missing here may be named today and the reverse is just as true.
- The denominator is capped. Google Maps was queried at depth 100, so the real Boise, ID market is at least 94 coffee shops and possibly larger. The share is therefore an upper bound.
- Strict name matching. A looser matcher, the one the product itself uses against a single business, would put this market at 22 businesses (23.4%) instead of 10. Both are published; the strict figure is the headline because the loose one inflates counts across a full roster.
10 names on this page come straight from that file, so every claim here can be recomputed without trusting us.